Image of some of the specific audiences we can deliver
we deliver specific audiences to advertisers

When consumers need a little extra encouragement.

How do you encourage consumers out of the consideration phase and into the action phase of the sales cycle? Our retargeting technology is a great place to start.

Retargeting technology enables you to continue a dialog with your target audiences throughout our Premium Network, delivering the highest conversion rates of any targeting method. To ensure that you make lasting impressions at maximum efficiency, we implement frequency caps on retargeted ads.

Site-Level
Retargeting

Identifies your website visitors and shows them your ads across our Premium Network, increasing the likelihood that your previous visitors will reconnect with you and complete a desired action.

Impression-Level
Retargeting

Increases your campaign’s frequency and effectiveness by reconnecting you with consumers who have previously seen your ads in category placements outside of our network.

By combining retargeting technology with our other targeting methodologies, you will maximise your campaign’s performance and increase brand and product awareness among target audiences.


Personally Identifiable Information (PII) is not included in Specific Media’s consumer data.

IN THE NEWS

Specific Media and MSN top IPA's Online Media Owners' Survey
Oct 28, 2008
Winning Over The "Ad-weary"
Oct 20, 2008
CNBC Europe broadcast Interview with CEO Tim Vanderhook
Jun 18, 2008
Adviva is Awarded Full IASH Accreditation
Nov 8, 2007
Adviva Sponsors the IMA Awards
Nov 7, 2007
Adviva is Shortlisted for the British Computer Society (BCS) Award
Nov 7, 2007
Get Case Studies